Launched in 1984, The Independent and The Mail newspapers are well established and known as newspapers "With the community at heart". They embody and embrace the communities they serve - and, at the same time, provide an attractive medium to carry advertisers' messages into households and business. From our peers over the past couple of years, both newspapers have received awards and commendations for journalism, photography, advertising campaigns and community service projects. We see the accolades as signposts to our commitment to community and family values. Company executives and staff are active in the promotion of regional events. Executive managers have a direct involvement in a variety of regional groups, promoting better business, regional development and the expansion of employment opportunities. Our newspaper's community partnerships includes:
- Sponsor and media partner of Frankston Arts Centre's Theatre season - The Arts Centre's annual film festival - RACV Great Australian Rally - Mornington Peninsula Pet and Pony Expo - Fit for Life driving program in secondary schools, which was recognized in 2003-04 with a Community Newspapers of Australia community service award - plus many more sponsorships, which are also linked to various fundraising events for local community projects
READERSHIP FACTS** ■ 58% are women, 42% are men ■ 37% of readers are aged between 25-49 years ■ 32% enjoy full-time employment ■ The average household income is $54,770 ■ 88% believe quality is more important than price ■ 80% own or are paying off a house ■ 28% of readers plan to buy a car in the next four years ■ 65% have access to the internet ■ 45% are heavy readers of print
**Roy Morgan Readership Survey Apr 07 - Mar 09
Published Wednesday (Code: MPI)
Advertising Rates: Single Module (GST Ex)___$90.00* Single Module (GST In)___$99.00* Full Page (GST Ex)___$2,890.00 Full Page (GST In)___$3,179.00 1/2 Page (GST Ex)___$1,445.00 1/2 Page (GST In)___$1,589.50 1/4 Page (GST Ex)___$722.00 1/4 Page (GST In)___$794.20 Colour Spot Colour (GST In)___$195.00 per colour Spot Colour (GST Ex)___$214.50 per colour Full Colour (GST In)___$440.00 Full Colour (GST Ex)___$484.00 Rates are effective until June 2010. *Minimum purchase 2 modules
Display Deadlines Bookings________Monday 1.00pm Material_______Tuesday 11.00am Realestate Bookings_______Monday 10.00am Material________Tuesday 11.00am
Classified Deadlines Trades_________Tuesday Midday Real Estate_______Tuesday Midday Auto___________Tuesday Midday Weddings & Celebrations ___Tuesday Midday All other Classifieds_____ Tuesday Midday
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Senior Reporter name: e: t: (03) 5979 3199 f: (03) 5979 3579
Agency Representative - Senior Agency Account Manager
Divisional Editor name: Keith Plant e: keith.platt@fairfaxmedia.com.au t: (03) 5979 3199 f: (03) 5979 3569
Sales Manager name: Anton Hoffman e: anton.hoffman@fairfaxmedia.com.au t: (03) 5979 3199 f: (03) 5979 3579
Production Manager
name: Rocky Papandrea e: rocky.panandrea@fairfax.com.au t: (03) 9473 4766 f: (03) 9473 4702
Publications Director (East)
name: Ron Pittard e: ron.pittard@fairfaxmedia.com.au t: (03) 9238 7700 f: (03) 9238 7676
email: classfcn@fairfax.com.au t: 13 24 25 or (03) 9238 7770 f: (03) 9238 7676
Publisher
name: Colin Moss Level 8, 250 Victoria Parade East Melbourne 3002 for Fairfax Community Network (VIC)
Marketing Manager name: Allan Brodie e: allan.brodie@fairfax.com.au t: (03) 9473 4807 f: (03) 9473 4701